DESIGN JOURNAL
Behind the Design
Explore our latest updates, where we showcase recent projects, behind-the-scenes moments, event highlights, client wins, team celebrations, design industry insights, useful resources, and more.
From Startup to Success: Our Partnership with Health Care Originals
We’ve partnered with Health Care Originals (HCO) to design, develop, and refine their award-winning asthma management device, ADAMM. From branding and early prototypes to engineering, UI development, and marketing support, our collaboration has helped bring this innovative product to life. Explore how our user-focused design process and long-term partnership have supported HCO’s journey to success.
From Booth Design to Live Support: BZDesign’s Partnership with Omega TMM at IMTS 2024
At IMTS 2024, BZDesign proudly partnered with Omega TMM to create a standout presence through booth design, product branding, and live event support. This year’s collaboration brought together years of strategy and innovation, resulting in an engaging, visually compelling booth experience. Our team’s work strengthened Omega’s industry presence and set the stage for even greater impact in future shows.
Innovative Collaborations: BZDesign and the RIT LiveABILITY Lab
We’re thrilled to share the latest in our partnership with RIT’s LiveABILITY Lab. Together, we’ve developed groundbreaking assistive devices like Tappo, ROAM, and Bi-Mee, each designed to enhance lives through innovation and inclusivity. As we celebrate ten years of the Lab’s achievements, we’re proud to continue contributing to Rochester’s design community.
Illuminating the Future: SunDensity’s Brand Refresh and R&D Facility Ribbon Cutting
In our collaboration with SunDensity, we refreshed their brand to align with an evolving mission in photonics and sustainable energy. Partnering with Tipping Point Communications, we crafted a dynamic new website, a revitalized visual identity, and supporting materials—all in time for their R&D facility's Ribbon Cutting.